Pacific Media Expo (PMX) took place on November 7 - 9, 2008, at the LAX Hilton. It was easy to attend if you flew in from out of town. Take a shuttle from LAX and you're there. PMX attempted to differentiate itself from the typical anime convention by celebrating Pacific Asian popular culture. The main focus of PMX were the music acts. However, the 2008 guest line up was lackluster. The main headlining acts were Suicide Ali and Kaya - two Japanese indie rock bands. Likewise, several attendees did not care for these events.

The best way to look at PMX was as a general "mingling" con where friends create their own fun. This year's PMX theme is based on the South Park episode, About Last Night. Much of it can be blamed on otaku celebrating Obama's win.

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